Financial Times: Pandemic Threatens Lucrative US College Football Tradition

In this important takeout on the coronavirus pandemic’s impact on college football revenue, the international newspaper The Financial Times cited the work of our College Athletics Financial Information (CAFI) Database:

The contract between the college football playoff system and its broadcaster, ESPN, is worth $7.3bn over 12 years, according to the Knight Commission on Intercollegiate Athletics. Schools with large fan bases such as Notre Dame automatically earn $3.2m for qualifying for a playoff spot, while the baseline payout for other playoff-eligible schools is $300,000.

View the full article at FT.com (Subscription required)